Niloofar Falahi

Data-Driven Strategist

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I deliver data-driven solutions for market research and marketing strategy. Using machine learning as a practical tool, I analyze customer and behavioral data to uncover growth opportunities, refine positioning, and support better product and communication decisions.

My Services

Data Analysis

Turning raw data into meaningful insights that support smarter business decisions.

Marketing Analytics

Evaluating campaigns, conversion funnels, and ROI to identify what drives real growth.

Data Visualization

Designing clear, interactive dashboards and reports that make complex data easy to understand.

Market Research

Analyzing competitors, trends, and customer behavior to uncover new opportunities.

Customer Insights

Segmenting audiences and studying user behavior to help you reach the right people with the right message.

Customer Journey & Campaign Design

Crafting meaningful campaigns by understanding the customer journey, driving engagement, and ensuring high retention.